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| Site Income Your web site can generate income all on its own. While you sleep, your web site could be making money. Other than in exceptional cases this income will not be very great, but you should be able to generate more than enough to pay for the costs of operating your web site. Advertising Signing up with affiliate programs can bring small amounts of income from your site. Many companies selling products or offering services on the internet offer affiliate programs. An affiliate program is where you sign up with the company offering such and by signing up you become an 'affiliate'. You are assigned a specific unique code name. Then you put a link from your web site to theirs, including that code in the link. They'll usually give you the exact coded link so all you have to do is copy it onto your web site. Every time somebody clicks on the link at your site and makes a purchase at their web site the code informs the company that the customer came from you and you get paid. Keep in mind that the amount of money made this way is usually very small: the average escort with good affiliate linking may make $5 or $10 a month this way. There are some cautions to affiliate links too: • It is important not to put so many of these affiliate links on your site that it loses its focus on you. • Most affiliate programs that aren't adult-related will not allow adult-oriented web sites to be affiliates. If you join anyhow they will not pay you: in their terms of service they have a clause that they don't pay web sites who don't match their 'accepted profile'. So make sure you only join affiliate programs that are open to adult web sites. • Be selective in what affiliate programs you join: choose ones that compliment your web site, and who you feel are fair and honorable, otherwise your reputation could be damaged by association. Recommended affiliates that DO match your theme, DO allow adult sites, and DO result in money earned: • OutPersonals - the granddaddy dating site for gay men • JuicyAds - professional ad placement for adult sites. Has a 'gay' category. Adult Protection Service Many escorts have x-rated photos on their site and to avoid angry emails from outraged parents of teenage sons who were caught looking at your dirty pictures the photos will be placed behind an entry gate that requires a code. The easiest way to implement this is by signing up with an Adult Protection Service, often called Adult Verification Service, or AVS. The AVS company will pay you every time somebody signs up to get a code. There are two major types of AVS systems: pay, and free. Each of them pays you for every person who signs up with them, but they operate in different ways. Pay: A visitor to your site is required to pay a fee to gain a password that is valid for a specified period of time. This can be a week, a month, a year, or two years. The days of 'lifetime' passwords are ancient history. The guy uses his credit card to purchase the password and then has access to all web sites who use that AVS system. Some pay AVS systems have a two-tiered program where the basic fee gives you access to the main general sites, but if the guy pays the higher premium fee he has access to all the sites in their system. A web site owner has to meet strict criteria with a high volume of original, quality content to qualify for the premium level. As an escort don't even bother trying--it is a lot more work than you want to invest, and your business is escorting, not showing dirty pictures. So the guy pays his fee and the AVS gives you a percentage of it. This ranges from 30% to 60%. The one catch to this is that if a visitor to your site already bought a password at another member site they can just use their password to go in and you get nothing, but that's fair because the reverse will happen some day on their site! Free: A visitor to your site clicks on the AVS link and is taken to a signup page. They are required to provide a credit card number as ID, and also because it is assumed that generally only adults have credit cards. Nothing is charged to their credit card and they are given a password. The catch is that in the signup text (which very few guys read--they're in too big of a rush) it says that they are also being given 3 days of free access to a premium pay web site that the AVS company owns, and at the end of 3 days unless they have cancelled their free pay site access their card will be charged (usually a pricey fee, such as $45) every month until such time as they do cancel. Because so many guys just don't read the AVS company does get quite a few of those pay site charges and that is how they make their money. Whether or not the guy cancelled before the 3 free days were up you will get paid. It is usually a flat fee, such as $20. Just as with the pay sites some guys will visit your site who have a password they got elsewhere. Free passwords are generally valid for one year, and you hope when it expires they renew it on your site! There are pros and cons to both systems. A con to both is that due to the volume of fraud and scams operating on the internet many guys are shy to sign up at all for fear that they might see all sorts of unwanted charges on their credit card. You can assure them that this isn't true with AVS companies. AVS companies are making a very good income operating their systems and the last thing they're going to do is ruin their steady stream of money by getting in legal trouble by engaging in fraud or running a scam. Most AVS companies have been around for several years now so have a long history of business operation that can be reassuring. Other issues with pay and free services: • some guys are cost-conscious: the word 'free' will get their attention, but they will pass when asked to pay a fee to see your x-rated photos. Free systems win. • the fewer sites that have the AVS you use the less likely your visitor already has a password, so the more likely he will have to get it at your site. Overall, more of the free systems are smaller and less used. Free systems win. • The larger, more established AVS's have advertising to bring in more customers and since they list all member sites on their own directory it can bring more visitors to your web site. Pay systems win. Here we provide links to a few of the many AVS's available on the web.
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