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| Banner Exchange There are two different ways of getting involved in banner exchange. The first is very simple: just contact another escort and tell him that you'll post his banner with link on your web site if he'll do the same. It couldn't be easier. The only problem is that you have to keep track of those links. Are the escorts you're linked to still in business? Did they renovate their web site and forget to include your link in the new version, so the linking is now only one-way? Commonly called 'banner swapping', it's very easy to set up but rather cumbersome to keep current. Lower on this page we'll discuss the solution to that. If you look at my escort web site you'll notice that the top of every page (except for the home pages) has an ad banner on it. I belong to several banner exchange networks, and every time somebody views a page I get ½ credit for the banner shown. Every credit I earn gets my banner displayed on another member's web site. The banner exchange gets their money through using that other half of the banner displays to promote themselves and to display banners of paying advertisers. I've been told that banner exchanges won't work on many of the free hosting sites because the credit counters conflict with the site operating software so you don't get your credits properly counted. Something to keep in mind with site design: size and shape of any banners or buttons you're going to use. This is especially true with banner exchanges because although most of them use the standard 468x60 banners, they also have an extra little bit either on the left side or just below the banner to promote the exchange. Will your site design leave room for that extra bit? Banner exchanges use different ratios for how many ads are displayed on your site vs. how many times your ads are displayed. For example, a 2:1 ratio means that for every two ads that are displayed on your site, your banner is shown one time on another member site. A rather poor ratio, but very common.3:2 means you get two displays of your banner for each three banners your site shows of other members, etc. The bigger the numbers on the ratios the better for you. • SexTracker Not gay specific which decreases its value somewhat, although it does have a variety of categories you can choose to place yourself into. Uses a 2:1 ratio. • Gay Ad Banner The only banner exchange exclusively for gay male escorts: you know all other members are escorts so your target audience is right, and the banners displayed on your site are right. Uses a 3:2 ratio. Owned and operated by EscortX.net, and newly opened at Christmas 2009. FREE. This is your solution to the problems of banner swapping. With the banner exchange you know your banner is being displayed on other escort web sites as their banner is being displayed on yours. The exchange automatically removes members no longer displaying your banner too. Creating Banners Don't have a banner to join any banner exchange? No problem. There are many places you can go to get banners made. Just use your search engine and look for them. Or use one of the companies we have listed here that will instantly let you create your own banners, and most of them are free. • 123-Banner - This site will make flash banners that are very slick. Free banners have their link printed on them, a nominal fee lets you make them without their promo. • Ad Designer - very simple to make fairly sharp looking animated banners in moments from a wide variety of templates. All banners are 468x60. One downside: their promo appears in the corner of your finished banner. All free. • Animation Online - About 20 banners, all 468x60. Very simple animation to which you can add your text. Very simple to use. All free. • Banner Break - Simple but sharp-looking banners in 468x60. All free. • Banner Fans - Simple but sharp-looking banners. Variety of sizes. All free. • Banner Sketch - Quickly create classy banner in various sizes. Offers a range of templates. All free. • The Web Coop - three different simple but classy styles all in 468x60. All free. • Cool Text - No standard size banners. Good for smaller buttons and logos of cool text styles. Rather basic in capabilities. All free. • Create Banner - About 50 banners in 8 different categories, all 468x60. Non-animated backgrounds to which you can add your text. Simple to use. All free. • Crecon Banners - About 50 banners, all 468x60. Non-animated backgrounds to which you can add your text. Moderately easy to use. All free. • My Banner Maker - Broad variety of sizes and easy to make banners. $25 annual fee to not have their name showing on your banner. • Quick Banner - A wide variety of banner templates, all 468x60. They have flash banners and animated banners that you must pay for, or no-motion banners that you make free. |
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